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Vice-President of Marketing

Reporting to the CEO and as a member of the leadership team, this role will have ownership of FluentStream’s Marketing function, which supports a variety of different business objectives including the acquisition, engagement and satisfaction of our clients and employees. 

Key Responsibilities
  • Design and execute marketing strategies to support our objectives and long-term growth with a focus on:
    • Channel Partner and Strategic Partner, engagement and satisfaction of 
    • Existing client retention, engagement, satisfaction and expansion
    • Service delivery execution for new clients acquired organically and inorganically
    • Revenue growth from indirect and direct sales  
  • Implement repeatable communications process that can scale efficiently
  • Oversee the creation and maintenance of internal and external content including the website, blogs, newsletters, sales collateral, videos, product marketing materials, etc.
  • Deliver new methods and ideas to improve customer experience and retention
  • Develop thoughtful communications programming to drive engagement and product adoption at key moments throughout the customer and user lifecycle
  • Develop and execute our branding strategy; identify creative opportunities to efficiently improve our branding and brand awareness
  • Create and deliver effective presentations for internal and external stakeholders, including executives, partners, clients and the board of directors
  • Define, develop, and execute customer-focused demand generation programs aimed at growing lifetime value of our customers and driving sustainable traffic
  • Design and execute impactful omnichannel marketing campaigns
  • Oversee and execute the success of new sales and revenue generation
  • Coordinate and ensure the success of company events
Qualifications
  • 8+ years experience as a leader or key contributor in B2B marketing
  • Demonstrated ability to lead and manage marketing and sales teams to achieve strategic company objectives
  • Creative, organized and a self-motivator that is passionate about what they do
  • Excellent verbal and written communication skills
  • Have had director ownership of the marketing function at a unified communications (UCaaS) company required
  • B2B experience, preferably marketing to small or medium sized businesses
  • Experience with common marketing tools such as Salesforce.com and HubSpot
  • Experience managing strategic cross-functional projects and change processes
Compensation

$150,000 to $250,000 per year plus equity

Location

This role can be located anywhere in the United States. We are a fully-remote organization, with employees distributed throughout the country. 

Benefits
  • Company equity program
  • Monthly stipend to facilitate a comfortable remote work environment
  • Medical, dental, life and vision insurance
  • Unlimited paid time off
  • Paid family leave
  • Paid short term disability insurance
  • 401k plan
  • Reimbursement for education and professional development
  • Employee assistance program
  • Pet insurance

FluentStream is a unified communications as-a-service (UCaaS) company that simplifies and automates how businesses communicate with customers. Thousands of businesses across the country have replaced their legacy phone system with FluentStream’s modern, cloud-based communications platform.  Our apps enable support, sales and other professionals to deliver an exceptional customer experience from any device or location. Our 80+ remote employees share a passion for teamwork, fast-paced challenges, flexibility and inclusion. We are proud to be consecutively recognized by Inc. 5000 as one of the fastest-growing private companies, and by BuiltIn as one of best companies to work for in the U.S.

Open Roles: Marketing
Role Type: Full Time
Role Location: Remote

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